Conceptualisation (proposal)

Conceptualisation (proposal)

Shanghai World's Fair,
Shanghai, China
July 2009

A proposed project for the Chinese State Pavilion at the Shanghai World’s Fair, Conceptualisation was a large scale video cube featuring Illustrious Company sound pieces.

Planned by Jack Morton Associates in collaboration with Illustrious, Conceptualisation would have been a 30x30 meter square structure with suspended walkway featuring visual projections across each wall with 3D sound from Illustrious.