Fanta ‘Stealth’ App

Fanta ‘Stealth’ App

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London, UK
19 January 2009

Utilising high pitch sounds inaudible to adults, ‘Stealth’ was a mobile phone application from Fanta featuring sound developed by Matryn Ware of Illustrious.

Inspired by the ultra-sonic alarms used to stop teenage groups gathering, which play high-pitch sounds that only young people can hear, Fanta turned the technology upside down to create an app that allows teenagers to communicate between each other using frequencies adults cannot hear.

In partnership with The Coca-Cola Company and XS2TheWorld.